cuvama platform helps B2B software companies and their customers connect on value

Your value proposition codified

All your sales team selling on value

Collaborating with your customers for shared success

Companies with effective customer value practices achieve +26% higher net revenue retention

A Customer Value Management

white paper

“As a pre-sales leader and value-selling evangelist for over 25 years – I see cuvama as a breakthrough solution in scaling value selling efforts”.

Kevin Male
Head of Business Value Advisory at Zellis

By codifying your value proposition into the guided cuvama platform, you make every team member an expert at connecting with the customer on value

Connecting on value doesn’t just help sales…

For Sales Teams

Collaboratively discover your customers’ needs. Create a personalised value proposition with the multiple stakeholders.

For Customer Success

Get a digital record of why the customer bought and the success plan. Systematically manage the value realised to drive renewal & expansion.

For your Customer

Customer led discovery of the opportunity for improvement. Get all the key stakeholders aligned on the common goals to set the project up for success.

For Sales Leadership

Scale value selling to improve win-rate, sales cycle length and deal size. Allow new sales reps to be effective quickly while improving predictability of revenue forecast.

For Product & Marketing

Guide your customer facing teams with the latest propositions while turning them into an insights engine.

For Alliances & Partners

Get new partners up to speed with minimal training, access to just-in-time propositions and messages.

Codify you value

Here’s how it works


Discover how cuvama can help you.