Customer Value Management

Sell Value,
Not Products

Connecting with customers on value wins over pushing products. Cuvama enables B2B companies to sell and deliver value, at scale.

Customer Value Management

Sell Value, Not Products

Connecting with customers on value wins over pushing products. Cuvama enables B2B companies to sell and deliver value, at scale.

Value really does win

The results our customers are seeing

2 x
Win rate

By enabling sales teams to discover value and sell outcomes rather than features

0 %
Increase in deal size

By enabling reps to uncover more customer pain points and connect price to customer value

0 %
Decrease in Sales Cycle length

By helping teams build a strong case for prospects to change based on customer outcomes

Connect your whole
organization to customer value

B2B companies are winning today by using Cuvama to:

Improve Sales Discovery

Transform your sellers into value experts. Enable them to lead with a point of view, uncover customer pain and link your unique solution to customer outcomes.

Scale Value Selling

Give every sales rep the confidence to sell value. Guide reps with the right process, information and content so they can consistently sell value on every deal.

Enable Customer Success

Empower Customer Success to talk about business outcomes, not customer service. Enable them to track, measure and reinforce the outcomes you are delivering in their customer conversations.

Increase Lead Quality

Better informed leads create better opportunities. Introduce value from the first customer interaction to improve lead quality and waste less time on bad opportunities.

Unleash your Value Proposition

Free your value proposition from the heads of experts and generic messaging docs. Connect your solution’s value to customer problems and KPIs, and then enable your organization to use it with different segments and personas.

Learn how Cuvama is increasing deal sizes by 43%

What attracted us to Cuvama was their emphasis on discovery. It enables our salespeople to shift their customer conversations to explore business challenges, and align on customer outcomes
Tom Canning,
Chief Commercial Officer, Zellis

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Cuvama can do?

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