Helping Techspace members sell value & outcomes, not features & functions

Cuvama provides Techspace members with value proposition coaching and Value-Discovery software for your sales engagements at an exclusive price.

Are you struggling with any of these challenges?

Cloning your Co-Founder’s tribal knowledge

No-one knows the value of your solution more than co-founders, trusting new Sales & BDRs to connect on the value with prospects can be challenging.

Differentiating in a competitive market

Moving beyond selling features to differentiating on value can be difficult, but it’s often essential for a start-up to stand out to customers in an established market.

Wasting too much time on unqualified leads

With limited resources, it’s critical to focus your time on qualified prospects and avoid wasting time on poor fit opportunities.

Software to scale

go-to-market efforts

  • Collaborative value discovery between sales and prospect stakeholders.
  • Website self-discovery to generate high-quality leads. Try how we use it here.
  • Prospective value hypothesis, personalised marketing collateral and much more.

Software to scale

go-to-market efforts

  • Collaborative value discovery between sales and prospect stakeholders.
  • Website self-discovery to generate high-quality leads. Try how we use it here.
  • Prospective value hypothesis, personalised marketing collateral and much more.

We can help.

Find out how.

  • Codified value proposition (i.e., the typical Business challenges & KPIs your solution addresses) and quantified value drivers for selling on outcomes (reusable beyond Cuvama).
  • Value-Discovery App for your reps to use in live sales cycles.
  • Best practices for value discovery & value delivery process

What other start-ups are saying

“Cuvama has helped us to lift & shift tribal knowledge from our solutions over to our sales team.

Read full case study here.

In a Nutshell

Codify & quantify value proposition

Assigned value coach

Ready-to-use sales app

Outcomes-based sales training

Techspace members can benefit from an exclusive discount. Mention that you are a member.

+2x

Win Rate

+42%

Deal Size

+35%

Average Selling Price

Why a Customer Outcome-Centric Process?

Engaging your customers on value enables the buyer and seller to collaborate and align on the measurable outcomes you’ll have on their business.

A outcomes-focused, digital discovery process drives better results and sets you apart from your competitors, enabling fast growing start-ups to achieve exponential scale beyond the normal reach of their resources.

Why a Customer Outcome-Centric Process?

Engaging your customers on value enables the buyer and seller to collaborate and align on the measurable outcomes you’ll have on their business.

A outcomes-focused, digital discovery process drives better results and sets you apart from your competitors, enabling fast growing start-ups to achieve exponential scale beyond the normal reach of their resources.

+2x

Win Rate

+42%

Deal Size

+35%

Average Selling Price

Who is this program for?

The program is created for Pre-Series B teams with game-changing B2B SaaS offerings who are ready to scale yet struggling to codify and consistently communicate their customer value proposition.

You’re either starting to form or growing that stellar sales team!

An exclusive price is offered to Techspace members.

Selling and delivering value is important to you

You seek expert guidance on defining your value proposition and injecting it into your go-to-market processes

You need to scale the way you connect with prospects on value beyond your founders to new hires and channels

Accelerate growth by making your discovery process a competitive advantage