Buying groups are getting larger and more complex. Even smaller $50k SaaS decisions often involve +10 stakeholders. So if you’re a B2B seller and don’t have ‘guiding buyer consensus’ at the top of mind – then you’re probably toast...
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Includes:
- The Ultimate Guide to Value Selling – Taking you from what selling value really means, to how to implement it
- Value Proposition Guide – How to structure your value prop to enable great value selling
- Value Discovery Guide – To drive deeper discovery and better sales discovery